With four aspherical lenses and six aspherical surfaces, including an EA (Extra High Refractive Index Aspherical) lens, Panasonic's DMC-FX35 Lumix digital camera features a 25 mm wide-angle Leica DC Vario-Elmarit lens with a 4x optical zoom that's compact enough to fit in a slim, stylish body. This advanced lens system allows you to capture images with a sense of spatial breadth and depth that simply isn't possible with a 35 mm camera.Set the FX35 to iA mode and let the five intelligent auto functions team up to help prevent shooting errors. Intelligent exposure corrects lighting differences, so images come out just the way you see them; intelligent scene selector chooses the mode that best fits the situation; MEGA Optical Image Stabilization (O.I.S.) helps prevent blurring from hand-shake; intelligent ISO control helps prevent motion blur; and face detection helps produce clear portraits by optimizing the focus and exposure settings.Watching a slideshow is a great way to enjoy your photos. This camera will even add background music, giving you a choice of natural, slow, swing or urban.

The Lumix DMC-FX500 is Panasonic's first digital camera with a 3-inch touch-screen LCD, and also features a 25mm ultra-wide-angle Leica DC lens, 5x optical zoom and 10.1-megapixel resolution. With a dual control system using both touch-screen and joystick operation, the ability to record high-definition video and advanced Intelligent Auto technologies, the FX500 packs both innovative features and intuitive design.

The FX500 has a hybrid control system that combines joystick control with touch-screen operation, so users can make fine adjustments by touch, using their finger, or the included Lumix stylus-pen. In manual exposure mode, adjustments can be made using the on-screen sliders to adjust aperture and shutter speeds. You can also set the auto focus and exposure in frames by simply touching the subject, on screen, while recording. In playback mode, a new Easy Organization menu allows for photos to be selected and viewed by scrolling through the thumbnails located below the main window. Then, users can edit the titles using an on-screen keyboard.

Plus, with an ultra-wide-angle, 25mm lens, the FX500 can capture almost double the photo area at the same shooting distance compared with a conventional 35mm lens. Also new is Auto Focus (AF) tracking, a feature that tracks the photo subject even if it moves after the AF is set -- especially helpful for catching active children or pets.

Panasonic’s iA (Intelligent Auto) mode is an advanced system of technologies that engage automatically, so...

Now you can fit sweeping landscapes into a single frame with the 28mm wide-angle setting. Pull in subjects from far away to capture even subtle facial expressions with the dynamic 280mm telephoto setting. Ideal for traveling, Panasonic's DMC-TZ4 Lumix 8.1-megapixel digital camera combines a wide-ranging LEICA DC Vario-Elmar lens with a handy, compact body. The Extra Optical Zoom function also extends the zoom to as much as 15.9x, giving you even greater telephoto power. Set the TZ4 to iA mode and let the five Intelligent Auto functions team up to help prevent shooting errors. Intelligent Exposure corrects lighting differences, so images come out just the way you see them; Intelligent Scene Selector chooses the mode that best fits the situation; MEGA Optical Image Stabilization helps prevent blurring from hand-shake; Intelligent ISO Control helps prevent motion blur; and Face Detection helps produce clear portraits by optimizing the focus and exposure settings. The Intelligent big bright 2.5" LCD adjusts brightness automatically as the ambient light level changes, so images are clear, bright and easy to see. f=4.6-46mm (35mm equiv - 28-280mm) Focal Length 2.5 Diagonal Polycrystalline TFT LCD Display (230K dots) Focusing Area Normal - Wide 50cm/Tele 200cm - infinity, Macro/Intelligent AUTO / Clipboard - Wide 5cm / Max 200cm / Tele 100cm - infinity 8 - 1/2,000 sec. Starry Sky Mode - 15, 30, 60sec. Shutter Speed Auto / 100 / 200 / 400 / 800 / 1600 (High Sensitivity...

The 9.1-megapixel Panasonic DMC-TZ5 packs a 28mm wide-angle, 10x optical zoom Leica DC lens in a compact design, ideal for the active photographer who needs a versatile camera. By combining a 28mm wide-angle lens, which lets you capture a wider-framed shot when compared to a traditional 35mm camera, with the TZ-Series 10x optical zoom, you're empowered to take expanded shots, both wide and far. Panasonic's Intelligent Auto technologies are also expanded, with new Intelligent Exposure and Digital Red-eye Correction.

With the addition of Intelligent Exposure and Digital Red-eye Correction, Panasonic’s Advanced Intelligent Auto mode consists of seven intuitive technologies, all which are specifically designed to help make photo-taking an enjoyable and seamless process unnoticed by the consumer -- helping them to take clear photos. When in Advanced Intelligent Auto mode, the following technologies all operate automatically; no settings need to be manually changed.

Also new to the TZ5 is the Venus Engine IV, Panasonic’s new high-performance image processing LSI. The Venus Engine IV produces higher-quality pictures than its predecessor, the Venus Engine III, by using a more advanced signal processing system. The new Venus Engine IV also improves noise reduction, elevates the detection accuracy and corrective effects in both Mega O.I.S. and Intelligent ISO and reduces the shutter release time lag. Both models also incorporate Intelligent LCD, which detects the lighting condition and controls the brightness level of the LCD in 11 fine steps, to offer optimal...

Panasonic is pleased to announce that the Lumix DMC-FX500 digital still camera has received the prestigious TIPA (Technical Image Press Association) Award for the Best Compact Digital Camera in Europe 2008.

TIPA (Technical Image Press Association) is an independent association of photo and imaging expert editors, representing 12 countries across Europe. The eminent TIPA Award is presented honouring the product for its superiority in quality, performance and value to distinguish the best in each classified category.

The DMC-FX500 features intuitive touch-screen operation on a large, 3.0-inch LCD to provide an advanced hybrid control system with both touch-screen and joystick control. In addition to the 25mm ultra-wide angle Leica DC lens with 5x optical zoom, manual operation controllability give users great creative freedom. A variety of advanced functions, including Intelligent Auto mode, HD motion picture recording and HD component output, together with slideshows enhanced with music, further enrich the camera and user experience. The official TIPA comment is as below.

“The FX500 is the first of a new family of compact cameras with a 5x, image-stabilized zoom that covers the 25 to 125mm range – ideal for any subject from wide-angle landscapes to telephoto portraits. The images captured by the 10.1 megapixel sensor are processed by the new Venus Engine IV, and ISO sensitivity ranges from 100 to 1600, and from 1600 to 6400 in High Sensitivity mode. The 3-inch touch-screen LCD offers an easy image composition and review. For the more advanced photographer, the FX500 offers a...

Now you can fit sweeping landscapes into a single frame with the 28mm wide-angle setting. Pull in subjects from far away to capture even subtle facial expressions with the dynamic 280mm telephoto setting. Ideal for traveling, the DMC-TZ5 Lumix 9.1-megapixel digital camera combines a wide-ranging LEICA DC Vario-Elmar lens with a handy, compact body. The Extra Optical Zoom function also extends the zoom to as much as 16.9x, giving you even greater telephoto power. Set the TZ5 to iA mode and let the five Intelligent Auto functions team up to help prevent shooting errors. Intelligent Exposure corrects lighting differences, so images come out just the way you see them; Intelligent Scene Selector chooses the mode that best fits the situation; MEGA Optical Image Stabilization helps prevent blurring from hand-shake; Intelligent ISO Control helps prevent motion blur; and Face Detection helps produce clear portraits by optimizing the focus and exposure settings. The TZ5 can record motion images with sensational 1280 x 720 HD resolution at 30 frames per second (fps). f=4.6-46mm (35mm equiv - 28-280mm) Focal Length 3.0 Diagonal Polycrystalline TFT LCD Display (460K dots) Focusing Area Normal - Wide 50cm/Tele 200cm - infinity, Macro/Intelligent AUTO / Clipboard - Wide 5cm / Max 200cm / Tele 100cm - infinity 8 - 1/2,000 sec. Starry Sky Mode - 15, 30, 60sec. Shutter Speed Auto /100 / 200 / 400 / 800 / 1600 (High Sensitivity Mode - Auto(1600 - 6400) )...

The 9.1-megapixel Panasonic DMC-TZ5 packs a 28mm wide-angle, 10x optical zoom Leica DC lens in a compact design, ideal for the active photographer who needs a versatile camera. By combining a 28mm wide-angle lens, which lets you capture a wider-framed shot when compared to a traditional 35mm camera, with the TZ-Series 10x optical zoom, you're empowered to take expanded shots, both wide and far. Panasonic's Intelligent Auto technologies are also expanded, with new Intelligent Exposure and Digital Red-eye Correction.

With the addition of Intelligent Exposure and Digital Red-eye Correction, Panasonic’s Advanced Intelligent Auto mode consists of seven intuitive technologies, all which are specifically designed to help make photo-taking an enjoyable and seamless process unnoticed by the consumer -- helping them to take clear photos. When in Advanced Intelligent Auto mode, the following technologies all operate automatically; no settings need to be manually changed.

Also new to the TZ5 is the Venus Engine IV, Panasonic’s new high-performance image processing LSI. The Venus Engine IV produces higher-quality pictures than its predecessor, the Venus Engine III, by using a more advanced signal processing system. The new Venus Engine IV also improves noise reduction, elevates the detection accuracy and corrective effects in both Mega O.I.S. and Intelligent ISO and reduces the shutter release time lag. Both models also incorporate Intelligent LCD, which detects the lighting condition and controls the brightness level of the LCD in 11 fine steps, to offer optimal...